Functions and information are said to be the basis of positive UX. Yet, are we all only about functions? Website or app users, blog readers, leads checking a landing page or shoppers on an e-commerce platform – all of them are first of all people, with not only logic to solve problems and fulfill needs but also emotions ruling their decisions. Is there one trick to rule all that stuff? Yes. Illustrations are your helping hand.
Today, we are launching Ouch, the collection of free vector illustrations for creators who don’t draw. These graphics will never leave your content boring. It’s just been released on Product Hunt, so welcome to join the discussion.
Ouch! is another side project from the Icons8 team, dedicated to illustrations that give an elegant and trendy look to content and designs. It helps UX designers, content and marketing specialists to make their products look professional and eye-pleasing. Together with stock photos, icons, and music we released earlier, it is one more step to our big goal: building a design platform and changing the way people create things.
Bland and unattractive content is a big issue: it may waste all your efforts as users can pass by your website, app or email without paying attention. So, creators of digital products often experience the problem of boring content, for example:
As illustrations are among top design trends now, more and more creators want to class up their products this way. Bright and catchy graphics solve a lot of problems at one stroke. Interface illustrations:
Applied to websites and mobile applications, vector illustrations become another functional element and only then a decoration.
Getting quality illustrations may be a real challenge because:
These problems are not that easy to overcome if you are in a low budget or time crunch. What’s more, you may not know where to search for illustrators, how to explain to them what you need and how to estimate time or money needed for all that stuff. This is the perfect time for Ouch! to come into play.
To support you, we have paid the top Dribbble artists (so you don’t have to). The result, for now, is the set of free vector illustrations in 14 styles for all typical UX screens and states, such as:
You can download all of them free for a link.
Or you can pay for even more. With the license, you will be able:
Now, it time for us to get feedback and analyze, how to make the project even better for our users. We invite you to tell us what you think here in comments or in the discussion on Product Hunt. Cheers!
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